Was that even possible?
Playing video games live and getting lots of crispy greenbacks for it. This is not a fantasy of a dreamy schoolboy, but a modern reality. While some still can’t acclimate to the 21st century, others are making millions, literally, by playing.
In this article, we have collected the latest information about how and HOW MUCH successful streamers earn today on the top platform Twitch. Read, stay informed, apply.
Who is a streamer
A streamer is a host of live broadcasts on the Internet. They can broadcast anything: board wordpress web design agency games, the process of making lasagna, talk shows, etc. But the most popular layer of such content is dedicated to video games. The volume of the game streaming market in Russia in 2020, according to various estimates, was about 22 billion rubles. And its annual growth is 20%, which is 2 times faster than the global rate.
At the same time, to stream, you don’t necessarily have to be a cool player or cook that lasagna like Gordon Ramsay. Charisma and the ability to hold an audience are much more important. After all, the number of passionate regular viewers is directly proportional to the host’s income.
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Streamers broadcast live using special Internet platforms. The most popular of them in RuNet are YouTube and Twitch. YouTube is more diverse both in format and in video topics, it has long been known and understood by everyone. But Twitch is just gaining momentum and can still surprise everyone. Today, the social network is almost synonymous with streaming, because other types of content are not provided by the platform. The core audience is gamers. These guys will never confuse World of Tanks and War Thunder, and broadcasts of battles in video games often replace not only TV, but also almost all other joys of the world. At the same time, it is necessary to understand that video games are not such a rare hobby among people of Generation Z. At the same time, they have money and are ready to buy. All these factors could not help but bring crowds of marketers to the platform, and then advertising budgets. The presence of money, in turn, always means a powerful impetus for development.
As a result, the social network is steadily growing, both quantitatively and qualitatively, and the content grid is expanding. In 2020, 1.194 billion hours of content were watched on Twitch worldwide, which is 54% more than in 2011. During the same year, the platform earned $83 million from donations from viewers alone, which is 70% more than in 2019. Along with gaming content, the top-ranked broadcasts by number of views today are the Just Chatting category, and the boldest predictions promise the platform to become the television of the future.
How to start streaming
To go on air, you need a channel on one of the streaming platforms and a specially equipped workspace: a room or a separate studio.
Most streamers still broadcast from home.
The minimum set of things needed to get started:
stable internet;
a powerful computer that can handle gaming and streaming simultaneously (you can also split the tasks between two devices);
keyboard;
mouse;
webcam;
microphone or headphones with a headset.
The quality of equipment for streamers is not critical. Many viewers watch broadcasts on phones in low resolution. If the equipment does not give out any treacherous misfires, at the initial stage you can limit yourself to the simplest set.
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