I first divide the research into overall business

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Unlike C-end products that focus on user experience research and speculation on users’ mental models, B-end products pay more attention to the fit of business scenarios and the degree to which the product improves efficiency. Relying on subjective assumptions is a taboo in B-end product design. So how to conduct B-end business research? What should I prepare? Let me talk about some of my experience below:


I first divide the research into overall business research (applicable to the first time joining Indonesia Phone Number the company or as Party B to understand Party A’s problems) and specific function research (applicable to iterative optimization research of a certain function or module) . Overall business research Why do we need to conduct overall business research? The overall business survey will be relatively large and broad, suitable for understanding a business as a whole, such as joining a new company and taking charge of a new business line.





This type of research actually allows you to have a general understanding of the overall business process. It will be convenient for the detailed functional investigation later to be consistent with the understanding of the business side. What aspects do you need to know? ①Organizational structure, job responsibilities and performance appraisal rules First, clarify the organizational structure and department responsibilities so that you can better understand the entire business and avoid omitting important departments and processes.